999 has Christmas all Wrapped Up

Following a six-way pitch, 999 Design, has been appointed the creative partner for this year’s high profile 'Christmas Wrapped Up' campaign.
Consisting of above-the-line and below-the-line activity, Christmas Wrapped Up celebrates the fact that Glasgow boasts everything you need to have a magical, fun festive season.
The brand celebrates the magic and sparkle of Christmas and integrates stars, fairy lights and shows people eating out, shopping and celebrating, as well as landmark images of the city.
999 co-produced and art direct a series of 10 and 30 seconds television adverts, that will be screened on STV from the middle of November.
999 also created a microsite - www.seeglasgow.org/christmas - for the campaign which will go live from early November.
The Glasgow team also developed outdoor ads for display at Central Station and on the side of the highly visible landmark Kinning Park building next to the M8 motorway, as well as dedicated media adverts that are appearing in a range of daily and weekend publications.
A key plank of the campaign will involve 999 developing 150,000 folding A5 Christmas supplements that will be inserted into the hugely popular Glasgow events diary distributed free in bars, shops and venues across the city.
Head of Marketing for Glasgow City Marketing Bureau, Tom Rice, said: "999 has been a tremendous part of the team in pulling all the different elements of the campaign together, and we look forward to seeing the result of their efforts - a great Christmas for city retailers and citizens alike!"