
We had a long and fruitful relationship with Orange, one of the world's leading telecommunications companies. Our future was bright for six glorious years as we worked together with the brand team on projects as diverse as launching Just Talk, their pay as you go tariff - growing connections to around five million in the process - to in box comms, shed loads of handset launches and even finding time to launch the brand's music strategy at Glastonbury.
One area we excelled in was handset packaging. In a long running program, we re-designed the packaging for all Orange handsets in a project which involved the rationalization of the various talk plan and handset information into a more cost effective and streamlined presentation. The results are still seen instore today.
If you would like to see some more of our Orange projects, have a look at our Archive.